We look at the temporary effects of the current market conditions on the London Super Prime Market.
Reasons behind the increase include the weak pound, the relaxation of international travel rules and the appeal of real estate as an inflation hedge.
The sobering prospect of higher interest rates means more sellers are coming forward to satisfy exceptionally high demand.
The prime property market in the capital is no exception.. The number of sales instructions in May was the sixth highest total in ten years in London and the number of offers accepted was the highest in a decade. The same is true at the very top of the market in capital, where there are even more reasons for buyers and sellers to act now.
There were 155 transactions above £10 million in London in the year to April, whole-market data shows. That was an increase of 19% on the previous 12-month period and the highest total since 2015/16. The figure could rise as the Land Registry updates.
One reason is the weakness of the pound, which has come under pressure recently due to trade tensions between the UK and EU and the Bank of En
gland’s dove-ish response to the prospect of double-digit inflation.
“Super-prime demand has been supported by the relaxation of travel restrictions and continued downwards pressure on the pound,” said Paddy Dring, global head of prime sales at Knight Frank. “Dollar-based and dollar-pegged buyers have been in a particularly strong position recently. The mix of nationalities remains as varied as it was before Covid, with buyers from the UK, Middle East, China, India and Europe.”
While demand from international buyers has grown it is not yet back to pre-Covid levels. As it continues to build, we expect prices in prime central London to strengthen and outperform other UK property markets. For more, please see our updated price forecasts.
The number of transactions above £20 million was particularly strong in the 12 months to April. There were 46 sales, a number that has only been exceeded once in the last decade (2014/15).
Global economic uncertainty is another factor driving demand higher for super-prime London property.
“Central banks are performing a tricky balancing act and the ensuing volatility in financial markets makes real estate look attractive by comparison,” said Rory Penn, head of Knight Frank’s Private Office. “Property’s reputation as an inflation-hedge gives it extra appeal, while the prospect of rising borrowing costs is injecting a degree of urgency into the market across all price points.”
Average prices in prime central London rose 2.4% in the year to May as the market continues its steady recovery from a six-year period of political uncertainty and tax changes. The increase above £10 million was 3.6% over the same period.
The Effects of Russian Sanctions
The boss of Savills claims the loss of hyper wealthy Russian buyers will have no serious impact on London's high-end 'ultra-prime' property market.
Chief executive Mark Ridley said buyers from Russia only
comprised a 'tiny amount' of the capital's market, with just 1.4 per cent of central London Russian-owned.
Mr Ridley said buyers from Russia had not been major players in the market for years, adding that buyers from Asia had become the driving force behind growth and sales in the city's ultra-pricey market.
Sanctions on most of the nation’s banks are making it laborious for even Russians not on any sanctions lists to maneuver cash to the UK, in accordance with individuals energetic out there. The disaster has bolstered the rising stress on property brokers to scrutinise the identities — and funds — of these in search of to purchase or promote UK property. The shift has heightened nervousness amongst Russian would-be consumers.
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